[Philippines] Privacy Policy

1. Introduction 

We love our community at Carousell. It is extremely important to us that you not only have a pleasant experience buying and selling on Carousell, but also that you feel comfortable and safe while doing so. 

This Privacy Policy supplements our Terms of Service and explains how Carousell Pte. Ltd., its subsidiaries and affiliates that link to this Privacy Policy, (collectively, “Carousell”), handle information collected and received in the course of your use of our websites, mobile applications and services (collectively, the “Services”). It also governs the collection, use and disclosure of your information. 

2. Information we collect and receive 

We may collect and receive information from you in the following situations: 

• When you register for an account with us (“Account”). 
• When you choose to connect your Account with an external third party service or application, such as Facebook. The Facebook Connect feature will neither modify nor access the private content of your Facebook account. However, if you choose to use your Facebook account to register for an Account and/or connect to your Account, the following will apply to you: 
  • Use your Facebook Profile Picture as your Carousell profile picture 
  • Use your Facebook Name as your Carousell username. 
  • Use the email address in your Facebook account as your email address for your Account. 
• When you use the features and functions available on our Services, for example, by creating listings, interacting with other users through our chat feature, or transacting with other users. 
• If you contact us, for example, with a query or to report a problem. 
• When you register for a survey, campaign, contest and/or lucky draw with us. 
• When you interact with us offline or through an external third party. 

You are under no obligation to provide the information to us. However, if you choose to withhold the information or to revoke permission for us to receive the information, we may be unable to provide certain aspects of our Services to you. 

By providing us with any information relating to a third party (e.g. information of your spouse, children, parents, and/or employees), you represent to us that you have validly obtained the consent of the third party to provide us with their information for the respective purposes. 

We may collect and receive the following information. Please note that not all of our Services collect all of the information listed below: 

• Account credentials such as username. 
• Profile information such as, name, gender, email address, profile photo, mobile number, date of birth. 
• Information required for payment services such as credit or debit card details, bank account, address, mobile number. 
• Location information such as last known location, meet-up location. 
• Aggregate data collected through the use of our Services. 
• Any communications between you and another user of our Services, including the content of those communications, which may include personal data. 
• Unique online identifiers such as device identifier, browser type and settings, device type and settings. 
• Platform activity and interaction data, such as searches, listings viewed, clicks, browsing interactions, ad impressions and clicks, session information, and related engagement/usage logs (which may be used to create audience segments and measure advertising effectiveness).
• Any other information disclosed by you in any of the above-mentioned methods and/or through the use of our Services or interactions with the Carousell team including our customer support.  
   

3. Your interactions with others 

Our Services offer features which allow users to connect and communicate in groups which are public or semi-public, and to share information with each other to complete a transaction. Please use common sense and exercise good judgement when sharing information in these groups or with others. We generally do not monitor or remove the information which you share and such information may remain available on our Services after your Account has been deactivated, terminated or is otherwise closed. You are responsible for the information you choose to share in these groups or with other users. 

As set forth in Carousell’s Terms of Service, if you come in possession of another user’s (the “Disclosing Party”) personal data through the use of the Services you agree that, you will (1) comply with all applicable personal data protection laws with respect to any such data, including any collection, processing, storage or transfer of such data; (2) allow 

Carousell or the Disclosing Party whose personal data you have collected (the “Receiving Party”) to remove his or her data so collected from your database; and (3) allow Carousell or the Disclosing Party to review what information has been collected about them by the Receiving Party, in each case of (2) and (3) above, in compliance with and where required by applicable laws.  

4. Why we collect the information and how we use it 

We may use the information collected and received from you for the following purposes and any other purposes which we notify you of at the time of obtaining your consent: 

• To verify your identity, update our records and generally maintain your Account with us. 
• To provide, improve and enhance our Services and customise the content shown to you. 
• Develop, operate, improve, deliver and maintain our Services. 
• To process transactions. 
• To process or arrange payments.  
• To process or resolve any dispute arising from or in connection with any transactions, in accordance with our Terms of Service. 
• To detect or monitor any frauds or other prohibited content, businesses or activities such as the evasion of fees. We retain a copy of all communications, which may be utilised to address such issues.   
• Responding to your queries and resolving complaints. 
• To enhance your customer service experience. This includes using AI to provide real-time answers in chat interactions, analyse customer service conversations to identify areas for improvement and understand common customer issues, and assist our support team in responding to your inquiries more efficiently and effective 
• To facilitate, confirm and/or provide updates or notifications in relation to any transactions. 
• Carry out polls, surveys, analysis and research on how our Services are being used and how we can improve them. 
• To update you on your listings and our Services (e.g. new offers, new chats, new feedback, new comments). These updates will be sent by email and/or through push notifications and you can choose to unsubscribe from these updates at any time through the “Settings” page of your Account. 
• To send you marketing and/or promotional materials on the latest products and services of Carousell or carefully selected third parties. These updates will be sent by email and/or through push notifications and you can choose to unsubscribe from these marketing communications via the link in the email you have received and/or through the “Settings” page of your Account. These marketing communications may also be communicated to you through text messages and/or voice calls (including but not limited to via SMS or WhatsApp) if you have indicated that you wish to receive such updates through these methods. For more information on anonymous advertising, including to understand what opting-out means and your opt out choices, please see the Section 10 below. 
• To send you service-related messages including, without limitation, a welcome/confirmation email when you register your Account and to enforce our Terms of Service and other policies. These messages are not promotional in nature. These messages will be sent by text message, email and/or through push notifications and you may not opt-out of receiving service-related messages from Carousell, unless you deactivate your account. 
• To publish and/or use your feedback and stories for our marketing purposes.  
• To provide you a more tailored online advertising experience. Carousell has in place tools and services that are used to create advertisements, to deliver advertisements to devices on behalf of advertisers, to monitor the success of and manage advertising campaigns, and to present you with advertisements that are more likely to be interesting and relevant to you. This may involve profiling activities based on online identifiers and platform activity data in order to group users into audience segments for advertising, analytics, and campaign measurement purposes, so we can deliver more relevant ads and measure campaign performance. Delivering relevant ads that are tailored to users’ interests is known as “interest-based advertising” (sometimes also referred to as “behavioural advertising”). For more information on interest-based advertising, including to understand what opting-out means and your opt out choices for your devices, including computer browsers and mobile browsers and devices, please see the Section 11 “Carousell Opt-Out” below. 
• If you are a member of our survey panel, your information may also be used to manage your panel membership; send you service-related messages, new survey opportunities and updates on your rewards and incentives. These updates will be sent by email and/or through push notifications and you can choose to unsubscribe from these updates through the relevant email and/or “Settings” page of your Account. These updates may also be communicated to you through text messages and/or voice calls if you have indicated that you wish to receive such updates through these methods. 
• To provide and carry out cross-application and cross-device advertising (i.e., advertising across multiple browsers and applications on a single device, as well as across different devices), advertising delivery and reporting. The information used includes the data described above, along with data collected from a specific computer, browser, or device. This data may also be combined with information from other computers, browsers, or devices that are linked to the original source of data collection. 
• To  generate a "Lookalike audience" or "similar audience" of prospective users through the Facebook or Google advertising platforms and/or similar service providers. This allows us to deliver targeted advertisements on their networks to potential users, where such potential users may have shared interests or similar demographics to our existing users, based on the data of these advertising platforms. We typically do this by uploading a list of email addresses in a secured manner. Facebook's policy is to irreversibly hash (encrypt) such lists locally and prior to uploading. Facebook will then match the hashed data against their own user and generate the lookalike audience. The uploaded list will then be deleted and will not be used for any other purposes. Carousell will not have access to the identity of any user in the lookalike audience, unless such individual chooses to click on the advertisements we deliver.  If you wish to opt out of "similar audiences" in Google, you can do so through your Google Ads Settings. 
• To comply with applicable Anti-Money Laundering and Countering the Financing of Terrorism regulations and other applicable laws and regulations. 
   

5. Who we share your information with 

To the extent necessary and as permitted by law, we may share information about you in the following ways: 

• We may share the information with our subsidiaries and any affiliated companies that form a part of our group of companies for the purposes as set out in Section 4 above. For purposes of this Privacy Policy, an affiliate shall mean any entity which directly or indirectly, owns or controls, is owned or is controlled by or is under common ownership or control with a party, where “control” means the power to direct the management or affairs of an entity, and “ownership” means the beneficial ownership of greater than 50% of the voting equity securities or other equivalent voting interest of the entity.    
• When you register for an Account, the information that you make available on your profile may be viewed by other users of our Services. Other users of our Services would also be able to view the content which you upload and share on our Services. 
• We may share the information with our affiliates and with third party service providers who assist us in performing certain aspects of our Services on our behalf, such as processing transactions, payment services, fulfilling requests for information, receiving and sending communications, updating marketing lists, analysing data, providing support services or in other tasks. Such service providers will only have access to your personal information to the extent necessary to perform their functions. 
• We may share the information with our potential partners, investors and other parties with a view to a potential business partnership, collaboration, joint venture or otherwise in furtherance of our business. 
• We may share any information collected in accordance with this Privacy Policy with:  (i) courts, tribunals, enforcement agencies, governmental or regulatory authorities having jurisdiction over Carousell; (ii) any third party claimants or potential third party claimants; or (iii) your card issuing bank, financial institution and/or payment service provider, to process or resolve any chargeback, payment reversal and/or dispute arising from or in connection with a transaction using our Services in accordance with our Terms of Service. 
• In addition to other information described in this Privacy Policy, we may collect and share with third party data management platforms or advertising and analytics partners location information. This location information may be used by itself, aggregated, or combined with mobile identifiers (such as IDFAs and Android IDs), and shared with third parties for purposes related to advertising, analytics, attribution (e.g., measuring ad performance), analytics and market research. We have included the links to their privacy policies below. 
• We may disclose your personal information if required to do so by law or if we believe that such action is necessary to prevent fraud or crime or to protect our Services or the rights, property or personal safety of any person. 

The third party data management platforms or advertising and analytics partners we work with are: 

• Google Ads Manager  
• Google Marketing Platform  
• Clevertap 
• Microsoft Xandr
• Branch.io 

Other third party service providers we work with includes: 

• Sift Science - for fraud detection and prevention services 
• Stripe - payment service provider 
• Zendesk - Customer service platform  
• Vonage -  for fraud detection and prevention services 
• Level 3AI - Customer Service Support 
• Salesforce - for sales management  

You may click on the names of these third parties to access their privacy policies. 

We respect your privacy and we will not sell your personal information to any third party. We may disclose data and aggregate statistics about users of our Services and sales to prospective partners, advertisers, sponsors and other reputable third parties in order to describe our Services, deliver targeted advertisements or for other lawful purposes, but these data and statistics will not include information which can be used to identify you. 

6. Transfer of information 

Because of the international nature of our business, to the extent required for the purposes mentioned in Section 4 above, we will need to transfer your personal data within the Carousell group and to third parties as set out in Section 5 above. For these reasons, we may transfer your information to Singapore, Taiwan and other countries where Carousell operates. We will ensure that your information is transferred in accordance with this Privacy Policy and protected in accordance with applicable laws on personal data protection (including, but not limited to, the R.A. 10173 or the Data Privacy Act of 2012. 

7. Your Rights as a Data Subject

In accordance with the Data Privacy Act of 2012 and its implementing rules and regulations, you have the following rights in relation to your personal information:

• Right to be informed. You have the right to be informed whether your personal information is being processed, including the purpose and scope of such processing, the categories of personal data involved, and the parties to whom the data may be disclosed.
• Right to access. You have the right to request access to the personal information we hold about you, subject to applicable legal limitations.
• Right to object. You have the right to object to the processing of your personal information, including processing for direct marketing, automated processing, or profiling, where such processing is based on consent or other grounds allowed by law.
• Right to erasure or blocking. You have the right to request the deletion, blocking, or removal of your personal information where the information is no longer necessary for the purpose for which it was collected, or where processing is unlawful, subject to applicable legal and contractual retention obligations.
• Right to rectification. You have the right to dispute the inaccuracy or error in your personal information and to have us correct such information without undue delay.
• Right to data portability. Where applicable, you have the right to obtain a copy of your personal information in an electronic or structured format that allows further use.
• Right to damages. You have the right to be indemnified for damages sustained due to inaccurate, incomplete, outdated, false, unlawfully obtained, or unauthorised use of your personal information, in accordance with applicable law.
• Right to lodge a complaint. You have the right to lodge a complaint with the National Privacy Commission if you believe that your rights as a data subject have been violated.

Exercise of Rights

You may exercise any of the above rights by contacting our Data Protection Officer using the contact details provided in this Privacy Policy. We may require verification of your identity before processing your request and will respond within a reasonable period, subject to the limitations and exceptions provided under applicable law.

8.  Protection and retention of your information 

The security of your information is important to us. We have security measures in place to protect against the loss, misuse and alteration of the information under our control.  We also follow generally accepted industry standards to protect the information transmitted to us over the Internet, both during transmission and once we receive it. Sensitive information (such as credit card numbers) are encrypted using secure socket layer technology (SSL). However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. 

It is important that you protect against unauthorised access of your Account and information by choosing your password carefully, and keeping your password and Account secure (e.g. by signing out after using our Services). 

We will retain your personal information only for as long as it is reasonably necessary to fulfill the specific purpose or purposes for which the information was collected and processed, including any purpose directly related or compatible with the original purpose of collection. Once the relevant purpose has been satisfied, or where retention is no longer necessary for a legitimate business, legal, or contractual purpose, your personal information will be securely deleted, anonymised, or otherwise disposed of, unless a longer retention period is required or permitted by applicable law or regulation.

Where you withdraw your consent or request the deletion of your personal information, we will cease processing and delete such information to the extent permitted by law, subject to any retention obligations imposed by applicable laws, regulations, or the establishment, exercise, or defense of legal claims.

9. Deleting, accessing and updating your information 

You may access and update your information within our Services through the “Settings” page of your Account. 

 Where you provide personal information about yourself to us, you are responsible for providing accurate, not misleading, complete and up-to-date information about yourself and any other person whose personal information you provide us, and to update this personal information as and when it becomes inaccurate, misleading, incomplete or out-of-date. 

 In certain circumstances, you may need to provide to us personal information about someone other than yourself. If so, we rely on you to inform these individuals that you are providing their personal information to Carousell, to make sure they consent to you giving us their information and to advise them about where they can find a copy of this Privacy Policy. 

If you wish to: 

1. apply for a copy of the information we hold about you; or 
2. withdraw consent you previously provided to us to use, collect or disclose the information we hold about you; or 
3. withdraw consent to any of our data processing activities; or  

d) request for a deletion of the data you previously provided to us to use, collect or disclose the information we hold about you 

please contact our Data Protection Officer at the contact details set out in Section 13 below. 

Accessing / Updating your information: Please allow us a reasonable period of time to respond to any request and effect any change. We may ask to verify your identity and for more information about your request. Where we are legally permitted to do so, we may refuse your request and may give you reasons for doing so. 

Where you have requested for a copy of the information we hold about you, we may charge a reasonable administrative fee to cover the costs of responding to your request. 

If we decide to do so, we will provide you with a written estimate of such fee beforehand. 

Deleting your information: Please note that, in certain circumstances, We will not be able to delete your information without also deleting your Account. We may be required to retain some of your information after you have requested deletion, to satisfy our legal or contractual rights and/or obligations. We may also be permitted by applicable laws to retain some of your information to satisfy our legitimate business needs. 

10. Tracking technologies 

We use tracking technologies on our Services. These enable us to understand how you use our Services which, in turn, helps us to provide and improve our Services. However, the tracking technologies do not access, receive or collect information which can be used to identify you. We have listed below some examples of the tracking technologies used on our Services: 

• Cookies. A cookie is a small data file sent from a website to your browser that is stored on your device. Cookies are used for a number of purposes, including to display the most appropriate content based on your interests and activity on our Services, estimate and report our Service's total audience size and traffic, and conduct research to improve our Services. We may also partner with selected third-party vendors such as Google Analytics to allow tracking technologies and remarketing services on our Platforms through the use of first party cookies and third-party cookies for such purposes. You can configure your device's settings to reflect your preference to accept or reject cookies. If you reject all cookies, you will not be able to take full advantage of our Services. For more information on cookies control, please see the Section 11 “Carousell Opt-Out” below.  
• Pixels. We may from time to time use certain Facebook Business Tools such as the Facebook Pixel. This tool allows Carousell to keep track of what users do after they see or click on a Facebook advertisement and enables us to monitor the effectiveness of Facebook ads for purposes of statistics and market research. Carousell will be able to better understand and deliver ads and make them more relevant to you. The collected data remains anonymous and Carousell cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook. Facebook may be able to connect the data with your Facebook account and use the data for their own advertising purposes and in accordance with Facebook’s Data Use Policy. Facebook has ultimate control of the information gathered through the Facebook Business Tools and communications. You can opt-out of Facebook’s use of cookies and Facebook Pixel through settings on your Facebook Account or withdraw your consent here. 
• Clear gifs. We employ a software technology called clear gifs (a.k.a. web beacons or web bugs) to help us better manage content on our Services by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on a user's computer hard drive, clear gifs are embedded invisibly on web pages and are about the size of the period at the end of this sentence. 
• Flash cookies. We use Flash cookies (a.k.a local shared objects or LSOs) to store some of your viewing preferences on our Services. These are used to collect and store information, but differ from browser cookies in the amount, type and manner in which data is stored. 

11. Carousell Opt-Out 

We may deliver third party personalised and/or targeted advertisements (each, a “Targeted Ad”) to you in the course of your use of our Services and/or through a variety of advertising networks and exchanges. 

From the “Settings” page of your Account, you may opt out of behavioural tracking and/or interest-based advertising through our Platforms. Your changes to such opt-out settings may take 24 hours to become effective. 

Please note that if you choose to “opt out”, we will not use information we have collected about you to deliver Targeted Ads, but it does not opt you out of seeing advertisements. You will still see generic, non-targeted advertisements which are served without the use of any information we have collected about you. You may still be served advertisements for other reasons, such as: 

• General advertisements served to all users of our Platforms. 
• Personalised and/or targeted advertisements from other third parties and not delivered by Carousell through your mobile and/or web activities. 

Please also note that even though Carousell does not share your personal data (other than hashed or device identifiers, to the extent they are personal data in some countries) with any advertising networks and exchanges without your consent or unless as specified in this Privacy Policy, when you view or interact with an advertisement via any of your devices, an advertiser or advertising network or exchanges can infer that you are within their target audience; or when you click on an advertisement, the publisher and/or advertiser will know you visited the page that you clicked on and may still be able to associate personal data collected by such third parties directly from you through their cookies and similar tracking technologies. 

For more information on how you can manage your advertising preferences and opt out of receiving Targeted Ads please refer to this article. 

12. Changes to this Privacy Policy 

We reserve the right to make changes to this Privacy Policy at any time and all changes will be posted here. If we believe that the changes are material, we will notify you of the changes by posting a notice on our Services or by email. You are responsible for reviewing the changes which we make to this Privacy Policy. By continuing to use our Services, you acknowledge our updated Privacy Policy. 

13. Third party sites and resources 

Our Services may, from time to time, contain links to external sites or resources which are operated by third parties. We have no control over the content and privacy practices of such sites or resources. You are advised to review the privacy policies of these sites and resources operated by third parties and understand how your information may be used by those third parties. 

14. Contact us 

If you have any questions, complaints, concerns or comments on our Privacy Policy, we welcome you to contact us through the following details: 

Address: 26th Floor, Unit 2602, 

UnionBank Plaza, Meralco Avenue cor. 

Onyx and Sapphire Streets, Ortigas Center, Pasig City 

Metro Manila 

Email: dpo@thecarousell.com 

Attention: Data Protection Officer 

 Your indication at the subject header would assist us in attending to your email speedily by passing it on to the relevant staff in our organization. For example, you could insert the subject header as "Accessing Personal Data".   

You also have a right to file a complaint with the National Privacy Commission.  

 Carousell does not: (a) offer goods or services to, or monitor the behaviour of, European Union data subjects; and (b) process and/or hold the personal data of data subjects residing in the European Union. 

Effective on 20 January 2026