Profile Promotion is a new seller tool for helping you to sell better. On top of promoting your listings with Bump and Spotlight, you're now able to promote your entire profile with Profile Promotion from your App!
This feature is available in Singapore, Philippines and Hong Kong marketplaces.
Note for Hong Kong users: To use the Profile Promotion tool, reach out to our team at our official Carousell account (@carousellhk.merchants) and leave a message!
Carousellers have enjoyed using Bumps and Spotlights for promoting individual listings. We've heard feedback from the community that they'd love to advertise their profiles on the marketplace as well. With Profile Promotion, you can:
- increase your profile/brand awareness as a whole
- increase awareness of your wide product range available
- increase trust in potential buyers with positive reviews/stars shown
Promotion of your profile will help you capture the interests of buyers searching and browsing for relevant products, leading to an increase in your listing views and chats from your profile.
How can I purchase a Profile Promotion?
- Go to your profile
- Tap on the 'Promote' button at the top of your profile (before listings)
- You can select one of the 3 options (3-day, 7-day or 15-day) for Profile Promotion.
- Complete the purchase using Carousell Coins.
- Check Profile Insights page if your Profile Promotion is live.
Note: You need at least 5 active listings before you can run a Profile Promotion.
You can check the performance of your Profile Promotion by going to Profile Insights. You'll see the Profile Promotion icon on the dates has it ran on. Notice the additional profile views that were generated, along with the organic profile views.
How long does Profile Promotion last?
For Profile Promotion, we offer 3 options: 3-day, 7-day, and 15-day bundles. Based on your choice, Profile Promotion will last for the stated duration.
Where is my Profile Promotion slot being advertised at?
To best promote your profile, we select the most popular listings (highest number of listing views) from your profile and use it to show Profile Promotion ads on the marketplace.
For example, if your Profile has the greatest number of listing views from your 'Rolex watch' listings, your Profile Promotion will be shown if a user searches for the 'Rolex watch'. For browsing within categories, we will use the categories of your popular listings to show Profile Promotion.
How do I find my Profile Promotion slot within the marketplace?
If you want to search for your Profile Promotion in the marketplace, we recommend searching for one of your most-viewed listings. Note that there may be situations where you won’t be able to find your Profile Promotion slot in categories but you can check if it’s running by going to your Profile Insights page.
Can I pick the listing images I want to show in the Profile Promotion ad?
As of now, the listings in the Profile Promotion ad cannot be customised. However, the listings in your Profile Promotion ad are tailored to best suit the targeted buyers, depending on the category and keywords used.
How is Spotlight different from Profile Promotion?
Profile Promotion allows you to showcase your brand and your account along with your variety of products. On the other hand, Spotlight promotes a single listing. If you’re looking to increase the sales of a specific product, we recommend using a Bump or Spotlight on your listing.
If you’re more interested in increasing your overall sales across all listings, we recommend using a Profile Promotion to drive traffic to your Profile, to get more views across all your products.